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The Best Free Bets July 2024

free bets and betting offers irelandCurragh 20 7 24 The Lion In Winter and Wayne Lordan win the Juddmonte Irish EBF Maiden Healy Racing
Photo Healy Racing
Get your free bets and betting offers to spend on the best action in Ireland and around the world. Hundreds of euros in free bets are up for grabs and a comprehensive list can be found below.

All welcome offers listed are served up by trustworthy bookmakers. Please gamble responsibly.

Certain bookmakers require promo codes to claim your free bets, these include the Betfair promo code, Paddy Power promo code, and William Hill promo code.

Featured Free Bets - July 2024

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Existing Customers
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Boylesports
Bet €10 Get €60 in free bets + €10 Casino Bonus
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18+. IRE/NI new customers only. €/£70 in FREE Bets (FB) as €/£60 in sports bets & a €/£10 casino bonus (CB). Min Deposit €/£10. Min stake €/£10. Min odds Evs. FB applied on 1st settlement of any qualifying bet. FB 7-day expiry. 1 FB offer per customer, household & IP address only. Account & Payment restrictions. 14 days to accept €/£10 CB, then active for 3 days. CB 5x wagering & max redeemable ,€/£100. Game restrictions apply. Cashed out/Free Bets won't apply. 30 days to qualify. T&Cs Apply. GambleAware.org
bet365
Bet €10 & Get €30 in Free Bets for new customers at bet365.
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Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Dunlewey.org. Registration required. GambleAware.org
tote
Bet €10 Get €50 in Bonuses
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New customers online only. Eligibility restrictions apply. Only valid with code B10G50 on registration. €10 min qualifying bet at 1/1 (2.0) odds or greater across sports or racing (if EW then min €10 Win + €10 Place). Receive €20 Tote Credit, €20 Free Sports Bet and 50 Free Spins on Big Bass Bonanza within 48 hours of qualifying bet settlement. 7-day expiry on free bets & Tote Credit. Your first bet will be your qualifying bet. One per customer. UK & ROI customers only. 18+. Full T&Cs apply. Gambleaware.org

Betting Offers in Ireland

SBK
Bet €10 Get €40 in Free Bets
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New customers only. Min €10 first deposit using Debit Card. Place a bet of €10 at min odds of 1.5 and get €10 Free Bet upon settlement. Further €20 for Horse Racing Multiples after 24 hours and 2 x €5 Free Bet Builder bets after 48 hours. Full T&Cs apply. Play responsibly, 18+. Responsible Gaming Foundation Malta , GambleAware.org. Full T&Cs apply. #ad
LiveScoreBet
Bet €10 Get €50 In Free Bets.
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New members only. Min €10 deposit & bet on sportsbook (ex. virtual, forecasts & tricasts), placed & settled in 14 days of sign-up. Min odds EVS. Free Bets: valid 7 days on sportsbook. Stakes not returned. T&Cs apply. Click here for full T&Cs.Bet Responsibly. http://Gamblingcare.ie . 18+ GambleAware.org
Unibet
Bet €20 and Get €40 in Free Bets on Racing
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18+. GambleAware.org. New GB customers only. Min €20 debit card deposit. Place a €20+ bet on Horse Racing at min odds 2/5 (1.4) each leg. Receive 2 x €10 free bets within 24 hours of bet settlement, and further 2 x €10 free bets 7 days later. Valid for Horse Racing only. T&C’s apply.
Williamhill
Bet €10 and Get €40 in Free Bets Credited as 4 x €10 Bets
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18+ Play Safe. New customers using Promo code BB40 only. Min €10 stake, min odds 1/2, free bets paid as 4 x €10, free bets credited after settlement of first qualifying bet, free bets will expire 7 days after the qualifying bet is placed, payment method/player/country restrictions apply. See full terms below. gamblingtherapy.org GambleAware.org
LeoVegas
Bet €10 Get €30 in Free Bets
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18+ The New Player Sport Welcome Bonus of 3 Free Bets €10 each is only available to new players who have never played on LeoVegas, who are resident in Ireland and who have selected the Sport Welcome Bonus on sign-up. To be eligible for the Welcome Offer of 3 Free Bets, customers must first place a bet minimum of €10 with minimum odds of 1/2 (1.5). Once the qualifying bet has been settled, customers must claim the 3x €10 Free Bets from the ‘My Offers’ page. Full T&Cs apply. Please Play Responsibly. Visit site GambleAware.org
PaddyPower
GET €20 IN FREE BETS WHEN YOU PLACE A €5 BET
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New Customer offer YSKARZ. Place a min €5 bet on the sportsbook at odds of min EVS (2.0) and get €20 in free bets. Free bet rewards valid for 30 days. Only deposits via Debit Cards & Apple Pay will qualify for this offer. T&Cs apply. Please Gamble Responsibly Paddy's Rewards Club: Get a €10 free bet when you place 5x bets of €10+. T&Cs apply. GambleAware.org
STARSPORTS
Get 50% Back as a Free Bet - Up to €25 Free Bet + 25 Free Spins
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New UK/IE customers only. Sign up and place your first sports bet at odds of Evens (2.0) or greater and if it loses, get a free bet equivalent to 50% of your first bet stake (min €10), to a maximum value of €25, plus 25 free spins on Gold Horsey Winner. Full T&Cs apply. 18+ | GambleAware
AKBET
Up to €100 Winnings Boost on your first Acca
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Applies to new UK/IRE customers who sign up with promo code AKACCA100. Place your first bet as a multiple (minimum 3 selections) and AK Bets will boost the profit gained on that initial bet by 25% in the form of a Free Bet up to a value of €100. 18+ | GambleAware.org
talkSPORTBET
Get up to €50 in Free Bets on Any Sports
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18+ New customers only. Opt in & bet up to €50 (min. €20) on any sports at 2.00+ odds within 7 days. No Cash out. Get up to 2x €25 in free bets. Bonuses expire in 7 days. Card payments & Apple Pay only. T&Cs apply. gamblingcare.ie | Please gamble responsibly. GambleAware.org
Hollywoodbets
Get €30 In Free Bets.
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€10 deposit required. Minimum qualifying bet of €10 required. Only applies to first bet placed after registration. Qualifying bet must be at minimum odds of 1.8 (4/5). Receive 3 x €10 Free Bets valid on all sports. Free Bets valid for 14 days once issued. Dunlewey.org GambleAware.org
Betway
Get up to €50 in Free Bets if your first bet loses + 50 Bonus Spins
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New ROI customers only. Min Deposit: €5. Maximum Free Bet: €50. Overall odds: 1.50 (1/2) or higher. Free Bets available upon settlement of the qualifying bet. 50 Bonus Spins credited on placement of qualifying bet. 50x bonus wagering applies as do weighting requirements. Bonus Spins only available on selected games. Debit card deposits only. Offer is valid for 7 days from your new account being registered. 18+ GamblingCare.ie. Terms apply. Dunlewey.org
Betfair
Get €50 in free bets When you place €10 bet on Sportsbook
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Place a min €10 bet on Sportsbook on odds of min EVS (2.0), get €50 in Free Bet Builders, Accumulators or multiples to use on any sport. Rewards valid for 30 days. Only deposits via cards or Apple Pay will qualify. T&Cs apply. Please Gamble Responsibly. GambleAware.org.
BetVictor
Get up to €60 matched in Free Bets
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18+ New customers only. Opt in, place your first bet of €10 or more on any sports market. Get up to a €60 match in Free Bets. Offer available until 23:59 IST on 31.12.2024. Free bets expire after 7 days. Debit Card/Apple Pay payments only. T&Cs apply, see below. gamblingcare.ie | Please gamble responsibly GambleAware.org
bzeebet
100% UP TO €100 + 10 SPINS ON BOOK OF DEAD
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18+. New Depositors Only. Min. Dep: €10. Max Bonus €100 + 10 Spins on Book of Dead. The welcome offer requires 1 deposit. Welcome bonus must be used within 14 days or it expires, spins expire after 24h. Bonus subject to 9x wagering with min. Odds 2.00 per single bet or 1.40 per combo bet selection. Spin wins subject to 35x wagering. Full Terms apply. GambleAware.org
Ladbrokes
€20 In Free Bets Ker-Ching - When you bet €5 on horse racing
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18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply. Dunlewey.org GambleAware.org
CORAL
Get A €20 Free Bet - When you bet €5 on Sports
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18+ New UK+IRE Customers. Certain deposit methods & bet types excl. Min first €5 bet within 14 days of account reg at min odds 1/2 to get 1x €20 free bet. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply. GambleAware.org
spreadex
Get €40 In Bonuses.
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18+. Place a qualifying €25 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. A first free €5 fixed odds bet will be credited upon settlement of the qualifying bet. 4 x following €5 free fixed odds bets will be added to your account on consecutive days. Free bets and spins must be claimed within 28 days of opening. Free bet/spin stake not included in any winnings. Ts&Cs Apply. Dunlewey.org. GambleAware.org
NETBET
€20 Free Bet On First Settled Bet.
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18+ New customers only. €20 free bet for the first settled sports bet. FreeBets valid 7 days. T&Cs apply. Dunlewey.org GambleAware.org
FITZDARES
Place your first sports bet of €50 or more and get €25 in Free Bets, plus 10 spins
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New customers only, aged 18+. Min deposit €10. Place a €50 bet on any sport at at odds of Evens (2.0) or greater to qualify for three free bets on settlement: €10 on Football, €10 on Greyhounds and £5 on Virtual Sports, plus 10 Free Spins on Reel King. Free Bet & Spins expire in 7 days. Additional T&Cs apply. Please bet responsibly. GambleAware.org
quinnbet
Bet €10 Get €50 plus 10 Free Spins
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New Republic of Ireland customers sign-up and place a first bet of €10 or greater at minimum odds of evens (2.00) or greater. Get €50 in Free Bets plus 10 Free Spins when your qualifying bet settles! Republic of Ireland 18+ T&C apply. BeGambleAware.ie Gamble Responsibly. Ireland Customers Only. GambleAware.org
MrPlay
Bet €10 Get €15.
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New Players only, This offer is available once per household. New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets not eligible. T&Cs Apply. Dunlewey.org GambleAware.org
10Bet
100% Up To €50 Welcome Bonus.
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18+. The minimum qualifying deposit for this promotion is €15. To be eligible for this promotion, players must input MATCH10 in the "Bonus Code" field when making a qualifying deposit into their Sports Cash Account. Your qualifying deposit and bonus must be wagered five (5) times on: (1) settled single sports bets with odds of at least 4/5 (1.80); or (2) settled combo bets with odds of at least 2/5 (1.40) per selection before you can withdraw your bonus and any winnings resulting from it. T&Cs apply. GambleAware.org
tonybet
100% up to €100 First Deposit Bonus For Sport Betting.
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18+. New Players only. Make your first qualifying deposit of at least €10. Place one or more qualifying bets with a total stake of five (5) times your initial qualifying deposit on sports betting markets with odds of at least 1.5 on single bets or multi bets with cumulative odds of 1.7 and higher. The maximum free bet bonus that can be awarded in this promotion is €100. The turnover requirement for this promotion must be met within 14 days of the date of your qualifying deposit. Terms and Conditions apply. GambleAware.org
22Bet
100% Welcome Bonus up to €122.
Claim Here
Register & deposit at least €1 to automatically receive a bonus. Use bonus code Sport122. Amount of first deposit is matched with a bonus up to €122 + 22 bet points. T&Cs apply. 18+. GambleAware.org
20bet
100% UP TO 100€ FIRST DEPOSIT BONUS FOR SPORTS BETTING
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18+. New players only. The minimum deposit required to get the bonus is 10 EUR. The maximum bonus that can be awarded in this promotion is 100 EUR. The wagering requirement will be 5x the bonus amount in accumulator bets. Each accumulator bet must contain at least two selections with total odds 2 or higher. The bonus must be wagered within 7 days. T&C's apply. GambleAware.org

What is a Free Bet?

You can get free bets for new customers (available to new customers ONLY) and free bets for existing customers (available to new and existing customers).

Free bets for new customers

A free bet for new customers is a bonus rewarded to you when you sign up to a new bookmaker. For example, when you sign up for a bookmaker via our links for the first time and either deposit or place your first bet (depending on the terms), a specified number of free bets are credited to your account.

You can then use these free bet credits to place a bet on a horse/horses of your choice. You cannot withdraw the free bets as cash and your stake will not be returned.

An example: bet365 offer a 'bet 10 get 30 in free bets' deal, which means that the free bets will be returned to your account when you bet €10, providing you with more opportunities to back a winner and yield a return.

Free bets are available 365 days a year - good news for horse racing enthusiasts and most bookmakers will offer high-quality specials for major festivals, including the Cheltenham Festival, Punchestown, Aintree Grand National and Royal Ascot.

Free bets for existing customers

Free bets are also available through existing customer offers. For example, Paddy Power offers a rewards club for which you get a weekly free bet to enjoy on the racing.

It is important to keep in mind that all free bets are subject to terms and conditions. The free bet serves as an incentive to use the bookmaker's services and helps you get familiar with their site, which leads to increased loyalty to the brand.

You will notice an increased number of free bets available prior to and during major horse racing festivals such as Cheltenham, Punchestown and Royal Ascot.

Most claimed betting offer this month - Tote Bet €10 Get €50

The Tote new customer offer is currently our most claimed offer and it is easy to see why. Place a bet of only £10 to receive £50. This represents a 500% bonus and Tote offers so much more than your traditional bookmaker, allowing you to enjoy its placepot and world pool offerings.

Tote Bonus Terms and Conditions

Tote offer pool betting to punters, including the smash hit 'world pool' for major Flat meetings. Bettors from all over the world bet into one pool resulting in bigger odds, making it is well worth signing up for its free bets offer.

  • New customers online only. Eligibility restrictions apply.
  • Only valid with code B10G50 on registration.
  • £10 min qualifying bet at 1/1 (2.0) odds or greater across sports or racing (if EW then min £10 Win + £10 Place)
  • Receive £20 Tote Credit, £20 Free Sports Bet and 50 Free Spins on Big Bass Bonanza within 48 hours of qualifying bet settlement.
  • 7-day expiry on free bets & Tote Credit.
  • Your first bet will be your qualifying bet. One per customer. UK & ROI customers only. 18+. Full T&Cs apply. Gambleaware.org.

Recently Updated Welcome Offer - Get €50 in Free Bets with Betfair

Betfair recently updated its welcome offer and this bonus is not to be missed. Join the world-renowned sportsbook to claim €50 in free bets when you place a bet of just €10.

Betfair welcome offer terms and conditions

  • Place a minimum €10 bet on Sportsbook on odds of min EVS (2.0)
  • Get €50 in free bet builders, accumulators or multiples to use on any sport.
  • Rewards valid for 30 days.
  • Only deposits via cards or Apple Pay will qualify. Full T&Cs apply.

Where can I use my free bets today?

You can use your free bets today and thanks to the daily nature of horse racing, there is always a good value bet to be found. Check here for a daily nap (best bet) from our race analysts who highlight their top free tip for the day, claim your racing free bets from above to back the selection for cracking value.

Be vigilant when signing up for your free bets and betting offers

When signing up to UK free bets, there are a few points to consider to ensure you avoid any nasty surprises.

  • Can you afford to place the required first bet/deposit?
  • Is the free bet valid for horse racing markets?
  • What do you have to pay to get a free bet?
  • Are specific outcomes included in the terms and conditions?
  • When can you use the horse racing free bet?
  • How do you check if the free bet has been added to your betting account?
  • Can I withdraw the credit straight away?

Consider the Terms and Conditions for Free Bets

free bets
Photo Healy Racing
Before you claim your horse racing free bet in the UK, make sure you consider the terms and conditions of your chosen bookmaker as there are restrictions surrounding betting offers. We help you to understand the restrictions around the betting offers below, prior to claiming your chosen offer.

  • Eligible markets - offers are restricted to different types of bets and markets. For example a free bet offer may only be available on a specific market.

  • Minimum stake - the stake you place will be set at a minimum amount. Usually around €5, €10 or €20. If you place lower than those amounts, your bet will not be valid.
  • Minimum odds - if a horse is a short-priced favourite, you may be restricted to betting on that horse. Minimum odds are usually around 1-2 or 6-4.
  • Expiry after a specific number of days - make sure you use your free bet within the time period stated. For example, you may have thirty days to claim a free bet.
  • Maximum winnings - to avoid huge payouts, bookmakers restrict the amount you can win so identify what your payout is likely to be and if it is worth your time.

Which operators offer horse racing free bets?

William Hill

William Hill is a long-standing sportsbook, which has been trusted by players since being founded in 1934 and is a firm favourite among horse racing fans, most notably for its odds and it offers an excellent welcome bonus of 'bet 10 get 40 in free bets'.

  • There are competitive odds to be found with this sportsbook, while players will also be able to watch live streams of the action on the go.
  • Markets available to players include, betting to win, each-way, and to place. William Hill also excels when it comes to multiple bets, as customers will be able to place wagers on Lucky 15s and accumulators, among others.
  • Enhanced odds offers are plentiful for during major festivals.
  • Finally, the William Hill bonus is one of the best free bet offers, as customers get a 400% bonus when signing up.

bet365

bet365 is a giant of the betting world and is present on the phone of most keen Irish horse racing bettors. It is the main player in the online scene and has been regarded as one of the leading bookies ever since it was established.

Horse racing is one of the main sports for bet365, and it covers every meeting from around the world allowing you to watch racing on the go.

When it comes to signing up with the operator, a bet365 new customer offer is always available and this is one of the best welcome offers available allowing you to

get €30 in FREE bets when you sign up with €10.

  • Like all the other leading sites, players will be able to live stream the action on their mobile devices and desktop computers and make wagers on the win, each-way and place markets among others.
  • Extra places offer is excellent for existing customers who enjoy betting each way.
  • bet365 is very competitive for odds and you can often find the best prices with this popular bookmaker.

bet365 offers excellent odds and new customers can find an exceptional bet365 welcome bonus available.

Paddy Power

Paddy Power is sure to be one you have heard of thanks to its big emphasis on marketing along with its presence and specials for big horse racing events.

The Irish bookie offers up a host of existing customer specials and helpful insights.

When you sign up to Paddy Power you get a host of FREE bets to use on the action

  • Paddy Power offers a magnitude of markets, most notably for major festivals and specialise in offering the most comprehensive ante-post markets for big events.
  • It also offers competitive odds and live streaming for all races. The Paddy Power bonus is also among the best welcome offers available, as new customers will be able to claim a risk-free bet.

Betfair

The world's leading online betting exchange serving up competitive odds and specials along with lots of added benefits to those who do sign up.

The Betfair welcome offer is a must for bettors as it presents excellent value .

BoyleSports

One of Ireland's leading bookmakers, offering an excellent welcome offer and festival specials, it's easy to see why it is one of the favoured

An Irish bookmaker with a strong focus on horse racing. Its excellent welcome offer allows you to claim €50 in free bets.

Coral

Coral presents a great new customer offer with a high bonus of 400% and it is the only bookmaker to have its very own racing club - experience the thrill of having your own share in a racehorse.

You can bet just €5 to get €20 back in free bets.

  • The bookmaker excels at offering a comprehensive experience with a number of betting offers for existing customers. Furthermore, the bookmaker offers excellent odds on markets such as win, each-way and forecasts. Multiple bets can also be placed at Coral.
  • Existing customer specials are strong and well worth signing up for if you are a horse racing bettor.

Ladbrokes

Ladbrokes has always been a force within the horse racing industry. Bettors can enjoy betting on horse racing with this operator as it has competitive odds and a range of markets.

  • A historic and long-standing operator.
  • Customers are able to bet on the win, each-way and forecast markets. There is also an exceptional Ladbrokes welcome bonus available, which is one of the best welcome offers around.

BetVictor

BetVictor's welcome offer stands out and you can get an excellent bonus with a secure and trusted bookmaker.

  • The BetVictor welcome offer is fantastic and one of the best on the market in terms of value.
  • An excellent selection of markets is available, along with competitive odds.
  • Existing customer betting offers are served up especially during major festivals. Click here for more.

Tote

Tote is a favourite among punters and its current welcome offer is excellent value for punters.

  • Pool betting is when all the money for a race goes into one ‘pool’ and is paid back out. This means prices on less fancied horses are often bigger.

  • Its famous Placepot, Jackpot and Scoop6 add to the enjoyment of betting with this operator.
  • World Pool has been an excellent addition and is available on big racedays during the Flat season, offering bigger odds than most other operators.

The Tote's world pool has thrust the operator into the spotlight and has been a roaring success. Definitely check here for Tote offers.

Free Bets for Horse Racing Events

You will notice a flurry of bookmaker free bet offers for new customers prior to and during major horse racing festivals.

Cheltenham Festival

Four days of scintillating action and a total of 28 races which are ultra competitive, as such big-priced winners are there to be unearthed. It is the most perfect time to get Cheltenham free bets to spend on your selected horses.

Aintree Grand National

The world-famous Aintree Grand National is a spectacle for both expert and casual punters. The huge field size plus the unique and testing fences makes it one of the biggest betting races of the year. Another fantastic opportunity to build up your Grand National offers and free bets to spend on your fancies.

Royal Ascot

For the Flat season fanatics among you, Royal Ascot is the showpiece of the Flat season hosted over five days in mid-June, the best of the Flat horses go head to head in top-notch contests and there are 35 races to get your teeth into as well as a host of Royal Ascot free bets.

Galway and Glorious Goodwood

The beginning of August presents betting opportunities as Galway and Glorious Goodwood festivals run alongside each other. Competitive handicaps at both venues allows for bets galore and you can find Galway betting offers and Glorious Goodwood free bets to add even more excitement to a brilliant week of racing.

Existing Customer Offers

Bookmakers will also offer free bets to existing customers when placing a number of bets in a week for example. There are also free-to-play games and money-back specials which are popular with existing customers.

Best Odds Guaranteed

Get the best odds out there for your selection. Most major bookmakers offer BOG. If you back a horse to win at 4-1 and it wins at a starting price of 6-1 you will be paid out at the bigger odds of 6-1

Enhanced Odds

Bookmakers such as William Hill will boost the odds of horses during major festivals, for example boosting an odds-on favourite from 2-5 to 33-1. stakes are often limited to €1

Extra Places

Some operators offer extra places on select races each day and you will also find opportunities to choose your own extra places with the like of bet365.

Money back free bet

Place a bet, for example on certain outcome and get your money back as a free bet stake if your lose.

Free-to-play games

Try your hand at free games offered up by bookmakers. Paddy Power's 'Beat The Drop' is particularly popular - answer a series of questions correctly to be in with the chance of winning €5,000.

Best Bookmakers Promo Codes

A horse racing betting promo code is required by some bookmakers when you register, in order to claim your betting promotion - most commonly for free bets.

A promo code is a short code that you can copy and paste into the required box when you sign up to Irish horse racing betting offers. It is worth noting that not all operators require betting bonus codes.

Top Ten Welcome Offers - Better Collective Bookmaker Awards

The Better Collective Bookmaker Awards are held annually by Better Collective and are determined over a period of 12 months through scrutiny of extensive data sets. Below you can see which bookmakers came out on top for new customer offers. Among them are bet365, Unibet and LiveScore Bet.

Category

Bookmaker Award Ranking

bet365

1

Unibet

2

SBK

3

888

4

Coral 

5

Ladbrokes

6

LiveScore Bet

Virgin Bet

8

William Hill

9

Betway

10

Here at irishracing.com, we highlight only the very best free racing bets out there to benefit both new and experienced bettors.

Better Collective Bookmaker Awards

The Bookmaker Awards are a good pointer to which bookmakers provide the best offers, odds, payment methods and existing customer offers. Inform your decision and take a look at which bookies came out on top.

Why Do we rely on Bookmaker Awards Data to Choose the Best Betting Offers?

You might be wondering why we put so much emphasis on the Better Collective Bookmaker Awards when picking the top betting sites. Well, here's why:

Every year, Better Collective hosts the Bookmaker Awards, and huge attention to detail as well as ongoing analysis ensures all areas are covered. The awards take into account a number of factors, including numerous data points and feedback from users. This way, we can give you an accurate rundown of each bookmaker, and we're not just taking the word of one person into consideration.

The bookmakers get ranked in a bunch of categories that matter to punters like you. We're talking about the following:

  • Horse racing markets
  • Best odds
  • Market selection
  • Customer service
  • Banking options
  • Overall betting experience
  • Welcome bonuses

It provides a comprehensive analysis of each operator, and it's especially handy for those of you who are big into horse racing.

How do Better Collective gather all this data?

Each bookmaker gets ranked on a scale from 1 to 23 in all the above categories That way, you can pick and choose which aspects are most important to you.

Better Collective is not just pulling these numbers out of thin air either. The team collect data over a whole year, and we're talking 1.2 million data points and regular live testing with updates roll in at the start of each year. Plus, they're keeping a close eye on horse racing markets throughout the year, that includes before the race, in-play betting, and ante-post markets. They are also considering how generous these operators are with their markets and how many different sports they cover.

If that's not enough, we get the inside track on the best betting offers and free bets that offer fantastic value for our Irish customers.

Meet Our Team

    The irishracing.com team comprises a number of individuals with many years of experience in the horse racing and betting industry, including editor Vincent Finegan and racing pundit Emma Nagle. The annual Bookmaker Awards results are used to highlight the best offers on the market. You can bet in the knowledge that the recommended sites are secure and trustworthy.

Vincent Finegan
Vincent, who lives on the Curragh in Co. Kildare, is the editor of irishracing.com and has almost 40 years experience in the horse racing industry. He writes a weekly blog on this website covering all aspects of the sport and presents our Irish Angle video show on Mondays. He is a dual winner of The Irish Field naps table.
Emma Nagle
Emma grew up on a racing yard which got her involved in racing from a young age. Having worked in racing media on a freelance basis for a few years she joined irishracing.com full time in 2023. She has ridden as an amateur and still works with horses.

FAQ Free Bets & Betting Offers

Everything you need to know about bookmaker offers and horse racing free bets in the FAQ section below.

What Is A Free Bet?

A free bet is a bet credited to your account by a bookmaker, most commonly, when you sign up and place your first bet or deposit into your account. Free horse racing bets are available to new and existing customers in Ireland.

How Do I Claim A Free Bet?

You can claim your free bet by signing up to a bookmaker and depositing or placing a bet. If you are lucky, you may also find no deposit free bets.

Where Can I Find The Best Horse Racing Free Bets?

On this page, we list all the best free bets and betting offers available with leading and trustworthy operators.

Do All Sites Have Racing Free Bets?

All major bookmakers tend to offer free bets to new and existing customers as part of an incentive to maintain loyalty and as a welcome gesture.

When are Bookmaker Offers Available?

Bookmaker offers with the leading sportsbooks are available all year round in Ireland with specials offered around major races and festivals.

What Kind of Special Offers Will Be Available For Big Festivals?

There will be various offers available during Festivals such as Punchestown, Galway, Cheltenham, the Grand National and Royal Ascot. Players can enjoy bonuses such as free bets, money back specials and non runner no-bet - to name a few.

Which Bookmakers Offer the Best Sign Up Offers?

Ireland's most popular bookmakers can be found above. All of the bookmakers offer something different, which means that you’re able to take advantage of a number of promotions throughout the year.

How to choose the best betting offers for Irish Customers

The best free bets and betting offers in Ireland can be found above, including our choice of the top three. However, you should make sure that you follow the essential terms and conditions to find the correct offer for you.

Which Betting Offers Are Right For Me?

Excellent promotions are available throughout the year in Ireland which means that there is a promotion for everyone out there. There are different types of betting sign up offers along with existing customer betting offers which you can read about on our horse racing betting pages.